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University of Melbourne Has Developed Algorithm Explaining Viral Video

Posted: November 23rd, 2011 | Author: | Filed under: Breaking News, Technoid Computer News, Technoid Love | Tags: , , , , , | Comments Off on University of Melbourne Has Developed Algorithm Explaining Viral Video

University of Melbourne Has Developed Algorithm Explaining Viral VideoA marketing professor at the University of Melbourne says he has developed an algorithm to explain what makes an internet video go viral.

YouTube has only existed for six years, but already there are more than 20 videos that have each been viewed by more than 100 million people. Videos that go viral often depict funny or amusing situations captured by everyday people – like ‘Charlie bit my finger’, featuring a young boy complaining of his baby brother’s toothy habits, which has exceeded 100 million views.

Until now no-one has had a real theory about what makes a video go viral, but University of Melbourne marketing professor Dr Brent Coker thinks his algorithm can explain the success of viral videos. Read the full article »»»»