The social network behemoth that is Facebook, is being sued in a US court for allegedly selling details derived from private messages to advertisers without users’ consent.
Documents filed in California as part of a class action lawsuit are claiming that Facebook intercepted and scanned messages for information about its billion users.
The class action is being led by two Facebook users in the US, and is being brought on behalf of all users located within the US who have sent or received private Facebook messages that included a URL (webpage link) in the content of the message.
Facebook accumulates about 200 petabytes of data per year and is currently growing by around half a petabyte a day :: Read the full article »»»»
Posted: December 8th, 2013 | Author: Michael Courtenay | Filed under: Facebook | Tags: Adsense, Adult Only Content, facebook, Facebook Ads, Facebook R Rated Ads, Google Plus, Goolge, Inappropriate Advertising, social network site | Comments Off on Just How Far Can Facebook Advertising Get You? …and would Google put up with these tactics!?
Facebook has become a social media behemoth with an insane reach, more than a billion users around the planet, the majority logging into the site several times daily, it’s hard to see how advertisers can go wrong.
When it comes to advertising on the world’s biggest social media network it isn’t simply the mass of users that Facebook push, the huge amount of data the company keeps on each user is it’s major draw, advertisers are coaxed with the opportunity to target exactly the audience they want.
Among mainstream advertisers theres still apprehension, a bunch of discussion on whether Facebook advertising is affective, deeper; does Facebook advertising simply generate leads, or does it drive direct sales?
Clearly the argument isn’t simple, Facebook offers advertisers several layers, from sponsored posts, full pages and mobile feeds to tradition button ads. And with multiple formats within its 10 categories, the offer is extensive.
With such a long reach, a massive combination of placement options, sidled up to metrics that are more measurable than almost any other platform, why wouldn’t you advertise on Facebook? :: Read the full article »»»»
Posted: August 24th, 2013 | Author: M.Aaron Silverman | Filed under: Microsoft, News From the web, Technoid Computer News | Tags: Google Plus, Microsoft, old people LOVE WINDOWS, Reddit, Social Media, Steve Ballmer, Tech-news, Twitter | Comments Off on Steve Ballmer’s Retirement Imminent!?
Microsoft’s outlandish chief executive Steve Ballmer has announced he’s got his heart set on retirement. The gregarious CEO reckons he’s pensioning himself off within the coming 12 months.
It is the opinion of this blogger that Microsoft under Ballmer’s helmsman-ship has missed many obvious opportunities, leaving the once mighty company languishing in cyber-nomans land.
Ballmer’s retirement might just open a new chapter for Microsoft, while its Windows OS is used in the vast majority of personal computers. Microsoft during Ballmer’s 13 years of control has had little impact in the fast-growing mobile device segment.
The tech-behemoth has faced a slurry of criticism for not keeping pace with this fast-evolving tech-sector. A large part of Microsoft’s problem seems to be a huge lack of self-concept, 15 years ago the company quite willingly accepted that it wasn’t the cool-kid on the block, Mr Gates indeed embraced his uncoolness.
15 years ago the tech-galaxy seemed balanced. Apple had creatives covered, the NASDAQ had a bunch of competitors to fill each niche between Microsoft’s dullness and Apples glistening stardom. This was a plus-place for Microsoft to be, so long as it stayed away from Apples end of the market, so long as it stayed boring.
While Apple has gone from strength to strength, Microsoft’s continuous failure at recognizing what it does super-well, the dull stuff, OS and Office, and there isn’t a thing wrong with that. Unless of course you’ve become slightly insecure, forgotten who your buddies are and you’ve grown a need to play with the good-looking kids. Microsoft has sacrificed it’s solid image in a futile attempt at cornering the glamour-end of tech. I realise this sounds like a bit of hot air, but (I need to say this: old people love Microsoft)
Old people love Windows 8, the OS and amazingly the phone. The fastest – and most ignored – group of technology consumers LOVES WINDOWS 8! So who does Microsoft market Windows 8 to… clever little bumpkins, trendites and fashion conscious iPhone owners? :: Read the full article »»»»