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Apple is Looking for its Groove via Beats

Posted: May 9th, 2014 | Author: | Filed under: Apple, Technoid Computer News | Tags: , , | Comments Off on Apple is Looking for its Groove via Beats

Apple is Looking for its Groove via BeatsApple has been in a funk of late, it hasn’t truly done anything outstanding for close on 4 years. hard to believe it released iPad in 2010, since then the consumertech behemoth has been treading water.

According to Bloomberg, Apple is about to buy its way out of its funk with the imminent purchase of übercool Beats Electronics.

If indeed the deal does go ahead, it would mark the biggest acquisition for the company to date, $US3.2 billion.

The waters around the deal are still a little murky, however sources are saying the deal might be announced as early as next week. As part of the deal Apple will pickup both the hardware – headphones – and music streaming sides of Beats’ business.

Beats was founded by rapper Dr Dre and music producer Jimmy Iovine in 2008, the company employs around 300 :: Read the full article »»»»