Not to be overshadowed by it’s recent turmoil over ownership, BlackBerry has released its latest offer, an impressive new flagship, the Z30, a powerhouse set to impress. Not to mention the largest smartphone the company has ever offered.
Despite all of the recent – and well-documented, see below – uncertainty surrounding the company machinations, Blackberry has managed to maintain a seriously loyal user base, particularly among the users everyone else wants, business users.
If you’re among this loyal core, is it time you updated to the latest BlackBerry? It’s certainly time to take a look. Be warned however, Z30 is All Touch ::::
It’s not so much what Z30 features, it’s what it doesn’t, the much loved executive keyboard is gone – calm down, it’s inside the phone – Z30 is not only brave, it’s superclever.
It would be an understatement to say that Blackberry is pinning all it’s hopes on it’s latest generation of smartphones. It’s a little ironic really, for the company to succeed, it’s going to require it’s customers to quickly catch-up, let go, and embrace technology.
Blackberry’s cleverly exclusive network – BBM – is still here, accept it’s now fully-kitted, bragging face-to-face video, cleaner sound, an app and the afore mentioned keyboard inside the phone.
While some might be giggling at the keyboard-inside-the-phone, many lovers of Blackberry will find it hard to let go of their old keyboards.
Z30 is jampacked, it’s 1280×720, 5 inch AMOLED touch screen screams NEW, it’s what’s inside though that really pops. a dual core Qualcomm snapdragon S4 Pro processor leaning on a quad-core Adreno-320 GPU. An 8-megapixel camera, 4G support, microHDMI and Bluetooth 4.0.
…so, Blackberry’s caught up, I hear you snigger
This new handset measures 140.7 mm x 72 mm, its 9.4 mm thick and weighs 170 grams, impressively thin.
Z30 is the first to run Blackberry 10.2, the latest version of the company’s QNX-based operating system, featuring a range of new gear including the ability to run Android apps – not through Google Play – the ability to check BBM messages from any app and prioritised notifications in the BlackBerry Hub.
Most impressive however is it’s battery life, 25 hours of mixed use or 18 hours of 3G talk time and it’s screen is as side to side as is possible.
If the blue-suit brigade can get over their fear of touchscreens, Blackberry might just have a hit on it’s hands.
Taken Control! The Mobile Market Runs on Google’s Android
The uncool kid on the block, Google’s Android, now controls more than 80 percent of the global smartphone market, with Microsoft’s Windows Phone also experiencing explosive growth according to new numbers. The worldwide mobile market shipped an amazing 467 million new phones in the third quarter of 2013, the overall smartphone market grew almost 40 percent to 261.1 million units in the third quarter – 3Q13 – of 2013.
The clear market leader was Google Android, shipping upward of 210 million devices, more than the total number of smartphones sold for all platforms combined quarter on quarter and year on year The platform now claims an amazing 80 percent of the worldwide market, and is up more than 50 percent by volume from 139.9 million a year ago.
Second placed platform is Apple iOS saw its market share shrink from 14.5 percent to just 13 percent, even as its volumes increased to 33.8 million, from 26.9 million. Far more worrying for the company however, is that its growth rate has fallen to 25.5 percent, well below the industry average of 40 percent, meaning its position in the market is quickly eroding.
The big winner in the latest numbers is Microsoft’s Windows Phone, which recorded an extraordinary growth rate of 156 percent, albeit off a very small base. Microsoft managed to capture 3.6percent of the global market with 9.5 million units.
There may yet be hope for the likes of Blackberry…
The Android platform also dominated tablets, with Samsung shipping more than 9.5 million tablets in 3Q13. Total tablet sales were up 7 percent to 47.5 million units for 3Q13.
Samsung sold the second highest number of tablets with over 20 percent of the worldwide market. ASUS, which makes the Nexus 7 for Google and its own Transformer range, shipped about 3.5 million units during 3Q13, for a third place finish and a 7 percent market share.
PC powerhouse Lenovo moved into fourth tablet spot with shipments of 2.3 million units, an almost 5 percent market share. Finally, Acer rounded out the top five with 1.2 million units shipped and a 2.5 percent share.
With no new iPad launches in the second or third quarter to drive volume, Apple experienced a quarter-over-quarter decline in shipments from 14.6 million in 2Q13 to 14.1 million in 3Q13. Year over year, iPad shipments grew less than one percent. Apple’s slowing growth – caused in part by its decision in late 2012 to move its product launches from earlier in the year to the fourth quarter – has caused the company’s tablet market share to slip to a smidge under 27 percent, its lowest market share to date.
However, with the new iPad Air shipping November 1st and the refreshed iPad mini with Retina scheduled to roll out later in November, IDC expects Apple to enjoy robust shipment growth during the fourth quarter.
Vendors from outside the top five were responsible for over one third of the shipments in 3Q13. IDC tracks dozens of tablet vendors, and this quarter “Others” represents a combination of major vendors – such as Amazon, Microsoft, HP, and Dell – and lesser-known, so-called white box vendors that typically sell ultra-low cost Android devices at often unsustainably low margins.
With nothing to lose, perhaps a Blackberry tab is on the horizon?
RELATED! Message From New CEO John S. Chen
As you know, this is a time of significant change at BlackBerry as we accelerate our efforts to transform our business.
I know there has been a lot said about BlackBerry, but let me remind you that at BlackBerry, we are not dwelling on the past. We are looking towards the future :: Read Mr Chen’s Full Message »»»»
RELATED! Blackberry Dumps Sale, CEO Steps Down
Beleaguered smartphone maker Blackberry has abandoned it’s plans to find a buyer, instead the company says its chief executive will stand down after nearly two years in what has to be the toughest job in the techsphere.
Former software executive John Chen will serve as interim chief executive of the Canada-based firm, replacing Thorsten Heins. Blackberry has also announced plans to try and raise more than $US1 billion in fresh financing.
The announcement sparked a 16 percent plummet in Blackberry’s share price, raising fears the struggling smartphone maker is running out of options.
After a two-month review of strategic options and talks with potential buyers including Facebook and Lenovo, Blackberry says it will now completely abandon a sale :: Read the full article »»»»
RELATED! BlackBerry Z30 Australian Gizmodo Review
The great stuff about this handset is immediately visible as soon as you turn the phone on thanks to the bright, beautiful AMOLED touchscreen. It’s beautiful! Although we’ll have some complaints of the overall design of the handset later, it’s worth noting that this screen is about as edge-to-edge as you’re going to get on a phone.
The BlackBerry Z30 is the proving ground for BlackBerry 10.2: the latest update to the software meant to save the ailing smartphone manufacturer.
One of the best improvements comes from in the form of BlackBerry Hub and the new Priority Hub :: Read Gizmodo’s full review »»»»
RELATED! Endgadget’s BlackBerry Z30 Review
This is easily the best BlackBerry 10 device on the market, particularly if you’ve never been particularly taken with its physical keyboard. Nevertheless, answering the question of whether you should buy the BlackBerry Z30 is a tricky question.
If you’re a BlackBerry fan and you’re buying for now and the immediate future, then the Z30 is a no-brainer if you want to stick with the Canadian brand. Its hardware design and software tweaks alone make it a worthwhile successor to the Z10 – and it’s one of only a few phones that carries a 5-inch display well :: Read the full Endgadget review »»»»
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